Leveraging Digital Marketing for the 21st Century Enterprise

Digital Marketing

Subscribe to Digital Marketing: eMailAlertsEmail Alerts newslettersWeekly Newsletters
Get Digital Marketing: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Digital Marketing Authors: Pat Romanski, Kevin Benedict, Emily Jackson, Ankit Panchal, Mehdi Daoudi

Related Topics: Content Marketing Journal, Marketing and Sales, Digital Marketing

Blog Feed Post

Jumpstart Your Content Marketing and Lead Generation Today [eBook Collection]

Jumpstart_Your_Content_Marketing_and_Lead_Generation_Today_eBook_Collection.jpg


Maintaining a strong prospect funnel is one of the biggest challenges facing MSPs today. Marketing and demand generation for managed IT services can be tricky, and even the best closers and sales-driven business owners can struggle to leverage modern digital marketing tactics to drive conversion and bring in new business. 

There’s no shortage of communication channels and delivery mechanisms that MSPs today can utilize to reach potential customers, and knowing how and where to start isn’t easy. Developing a foundational understanding of inbound marketing strategies and best practices can help service providers take the first step in building a steady stream of prospect engagement, opportunities and appointments.

To help provide that foundational understanding, we’ve created a new eBook collection: Getting Started with Content Marketing. This bundle contains four essential guides for MSPs that provide quick, digestible introductions to blogging, content creation, social media and video production – and show you how to leverage proven tactics to be successful in your marketing efforts.

Read the original blog entry...

More Stories By Continuum Blog

Continuum is the technology industry's only channel-exclusive provider of fully integrated managed IT services, allowing its Managed Services Provider (MSP) partners to maintain both on premise and cloud-based servers, desktops, mobile devices and other endpoints for small-and-medium-sized businesses. For more information, visit http://www.continuum.net/ or follow us on LinkedIn and Twitter @FollowContinuum.